Privacy Policy
Last updated: August 8, 2025
1. Introduction
Welcome to BRANDZ (“we,” “us,” “our”). We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application, BRANDZ – PR Packages and UGC (the “App”). Please read this policy carefully. By using the App, you agree to the collection and use of information in accordance with this policy.
2. Information We Collect
We collect the following types of information to understand how our App is used and to improve its performance and features. All information collected is non-personally identifiable and primarily for analytics purposes.
- Analytics Data (via Firebase Analytics): We automatically collect general analytics information through Google Firebase Analytics. This may include:
- Usage Data: Information about how you interact with the App, such as features used, content viewed, and the general duration of your sessions.
- Device Information: Non-precise information about your mobile device, such as device type, operating system, and unique device identifiers (which are anonymized and not linked to your personal identity).
- Non-Precise Location Data: We may collect non-precise location information (e.g., country or city-level data derived from your IP address or device settings) to understand the geographical distribution of our users and improve our services based on regional trends. This data is not precise enough to identify your exact location.
- Crash Analytics: Information related to app crashes and errors, which helps us identify and fix bugs to improve app stability.
- Events: Data on specific actions taken within the app (e.g., a button tap, screen view), which helps us understand user behavior and optimize the user experience.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To Improve Our Services: The analytics data helps us understand how users interact with BRANDZ. This allows us to identify trends, optimize app performance, troubleshoot issues (via crash analytics), and enhance existing features or develop new ones to provide a better experience for our users.
- For Internal Analytics and Research: We use this data for internal analysis to monitor the effectiveness of our app, understand user demographics (at an aggregate, non-identifiable level), and make informed decisions about future development.
4. How We Share and Disclose Your Information
We do not sell your personal data. We only share anonymized and aggregated analytics information with third-party service providers as necessary to perform analytics services.
- Google Firebase: We use Google Firebase to collect and process our analytics data. Google's use of this data is governed by their privacy policy. The data shared with Firebase Analytics is anonymized and does not include personally identifiable information that could directly identify you.
5. Data Retention
We retain analytics data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, typically for a period relevant to our service improvement and statistical analysis. This data is generally retained in an aggregated and anonymized form.
6. Data Security
We use reasonable administrative, technical, and physical security measures to help protect the information collected through our App. While we have taken reasonable steps to secure the information, please be aware that despite our efforts, no security measures are perfect or impenetrable.
7. Your Privacy Rights and Choices
- Device Settings: You can often control certain data collection through your device's settings, such as opting out of interest-based advertising or resetting your advertising identifier. Please consult your device's documentation for more information.
- Uninstalling the App: You can stop all collection of information by the App by uninstalling it from your device.
8. Children’s Privacy
Our App is not intended for use by children under the age of 13, and we do not knowingly collect personal information from children under 13.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy within the App or on our support webpage. You are advised to review this Privacy Policy periodically for any changes.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us at:
[email protected]